Tag Archives: litotes

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Fojol and 99 designs

I’m a bit overwhelmed with various jaints at the moment, but take a look at these prospective designs for the Fojol Bros. logo, made in a sort of capitalist fantasy called 99 Designs.

I’ve gotta say, though, the one I like the most is the one below. It’s so simple, yet so jaunty. I’m a fan of understatement (especially litotes), so even though this design doesn’t suit the Bros. too well, it deserves recognition.